{"id":168774,"date":"2026-05-17T21:06:20","date_gmt":"2026-05-18T02:36:20","guid":{"rendered":"https:\/\/newslink360.space\/?p=168774"},"modified":"2026-05-17T21:06:20","modified_gmt":"2026-05-18T02:36:20","slug":"%e0%a4%a1%e0%a5%802%e0%a4%b8%e0%a5%80-%e0%a4%ac%e0%a5%8d%e0%a4%b0%e0%a4%be%e0%a4%82%e0%a4%a1-%e0%a4%9f%e0%a4%bf%e0%a4%af%e0%a4%b0-ii-%e0%a4%b6%e0%a4%b9%e0%a4%b0%e0%a5%8b%e0%a4%82-%e0%a4%94%e0%a4%b0","status":"publish","type":"post","link":"https:\/\/newslink360.space\/?p=168774","title":{"rendered":"\u0921\u09402\u0938\u0940 \u092c\u094d\u0930\u093e\u0902\u0921 \u091f\u093f\u092f\u0930 II \u0936\u0939\u0930\u094b\u0902 \u0914\u0930 \u0909\u0938\u0938\u0947 \u0906\u0917\u0947 \u092c\u0922\u093c \u0930\u0939\u0947 \u0939\u0948\u0902; \u091f\u0948\u0917\u092c\u093f\u0928 \u0915\u093e \u0926\u093e\u0902\u0935 \u0917\u094b\u0935-\u091f\u0947\u0915 \u092a\u0930"},"content":{"rendered":"<p><\/p>\n<div style=\"position: relative;\">\u0928\u092e\u0938\u094d\u0924\u0947,<\/p>\n<p>\u0939\u094b\u0930\u094d\u092e\u0941\u091c \u091c\u0932\u0921\u092e\u0930\u0942\u092e\u0927\u094d\u092f \u0915\u0947 \u092c\u0902\u0926 \u0939\u094b\u0928\u0947 \u0938\u0947 \u0905\u0902\u0924\u0930\u094d\u0930\u093e\u0937\u094d\u091f\u094d\u0930\u0940\u092f \u0935\u094d\u092f\u093e\u092a\u093e\u0930 \u092e\u0947\u0902 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0905\u0935\u0930\u094b\u0927 \u0915\u093e \u092a\u0924\u093e \u091a\u0932\u093e \u0939\u0948\u0964 \u0938\u094b\u092e\u0935\u093e\u0930 \u0914\u0930 \u092e\u0902\u0917\u0932\u0935\u093e\u0930 \u0915\u094b, \u0938\u093e\u0924 \u0935\u093f\u0915\u0938\u093f\u0924 \u0905\u0930\u094d\u0925\u0935\u094d\u092f\u0935\u0938\u094d\u0925\u093e\u0913\u0902 \u0915\u0947 \u0938\u092e\u0942\u0939 \u0915\u0947 \u0935\u093f\u0924\u094d\u0924 \u092e\u0902\u0924\u094d\u0930\u093f\u092f\u094b\u0902 \u0915\u0940 \u092a\u0947\u0930\u093f\u0938 \u092e\u0947\u0902 \u092c\u0948\u0920\u0915 \u0939\u094b\u0928\u0947 \u0915\u0940 \u0909\u092e\u094d\u092e\u0940\u0926 \u0939\u0948, \u0907\u0928 \u0905\u091f\u0915\u0932\u094b\u0902 \u0915\u0947 \u092c\u0940\u091a \u0915\u093f \u092c\u0902\u0926 \u0939\u094b\u0928\u0947 \u0938\u0947 \u0915\u094d\u0937\u0947\u0924\u094d\u0930 \u092e\u0947\u0902 \u0914\u0930 \u0938\u0902\u0915\u091f \u092a\u0948\u0926\u093e \u0939\u094b \u0938\u0915\u0924\u093e \u0939\u0948\u0964 <\/p>\n<p>\u092f\u0942\u0930\u094b\u0917\u094d\u0930\u0941\u092a \u0915\u0947 \u0905\u0927\u094d\u092f\u0915\u094d\u0937 \u0915\u094d\u092f\u093e\u0930\u0940\u0915\u094b\u0938 \u092a\u093f\u092f\u0930\u093e\u0915\u093e\u0915\u093f\u0938 \u0928\u0947 \u0915\u0939\u093e, &#8220;\u0939\u094b\u0930\u094d\u092e\u0941\u091c \u091c\u0932\u0921\u092e\u0930\u0942\u092e\u0927\u094d\u092f \u0915\u094b \u0916\u094b\u0932\u0928\u093e \u0914\u0930 \u0938\u0902\u0918\u0930\u094d\u0937 \u0915\u094b \u0938\u094d\u0925\u093e\u092f\u0940 \u0905\u0902\u0924 \u0924\u0915 \u0932\u093e\u0928\u093e \u0905\u0930\u094d\u0925\u0935\u094d\u092f\u0935\u0938\u094d\u0925\u093e \u092a\u0930 \u092a\u094d\u0930\u092d\u093e\u0935 \u0915\u094b \u0915\u092e \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0905\u0924\u094d\u092f\u0902\u0924 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0939\u0948\u0964&#8221; <a class=\"link inline_link body_main_link\" href=\"https:\/\/www.consilium.europa.eu\/en\/press\/press-releases\/2026\/05\/15\/president-of-the-eurogroup-kyriakos-pierrakakis-travels-to-france-to-participate-in-the-g7-finance-ministers-and-central-bank-governors-meeting\/\" data-clickurl=\"https:\/\/www.consilium.europa.eu\/en\/press\/press-releases\/2026\/05\/15\/president-of-the-eurogroup-kyriakos-pierrakakis-travels-to-france-to-participate-in-the-g7-finance-ministers-and-central-bank-governors-meeting\/\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"1\" data-position=\"1\" data-clicktext=\"statement\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\">\u0915\u0925\u0928<\/a>.<\/p>\n<p>\u0939\u094b\u0930\u094d\u092e\u0941\u091c \u091c\u0932\u0921\u092e\u0930\u0942\u092e\u0927\u094d\u092f \u0928\u0947 \u0928 \u0915\u0947\u0935\u0932 \u0924\u0947\u0932 \u0914\u0930 \u0917\u0948\u0938 \u0915\u0940 \u0906\u092a\u0942\u0930\u094d\u0924\u093f \u0915\u094b \u0905\u0935\u0930\u0941\u0926\u094d\u0927 \u0915\u0930 \u0926\u093f\u092f\u093e \u0939\u0948, \u092c\u0932\u094d\u0915\u093f \u092b\u093e\u0907\u092c\u0930 \u0911\u092a\u094d\u091f\u093f\u0915 \u0928\u0947\u091f\u0935\u0930\u094d\u0915 \u0915\u0940 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u092a\u094d\u0930\u0915\u0943\u0924\u093f \u0915\u094b \u092d\u0940 \u0909\u091c\u093e\u0917\u0930 \u0915\u0930 \u0926\u093f\u092f\u093e \u0939\u0948 \u091c\u094b \u0926\u0941\u0928\u093f\u092f\u093e \u0915\u0947 \u0907\u0902\u091f\u0930\u0928\u0947\u091f \u092c\u0941\u0928\u093f\u092f\u093e\u0926\u0940 \u0922\u093e\u0902\u091a\u0947 \u0915\u094b \u0936\u0915\u094d\u0924\u093f \u092a\u094d\u0930\u0926\u093e\u0928 \u0915\u0930\u0924\u093e \u0939\u0948\u0964<\/p>\n<p>\u0908\u0930\u093e\u0928 \u092e\u0947\u0902 \u092e\u094c\u091c\u0942\u0926\u093e \u0938\u0902\u0918\u0930\u094d\u0937 \u0928\u0947 \u0938\u0930\u0915\u093e\u0930\u094b\u0902 \u0914\u0930 \u0915\u0902\u092a\u0928\u093f\u092f\u094b\u0902 \u0915\u094b \u0935\u093f\u091a\u093e\u0930 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u092a\u094d\u0930\u0947\u0930\u093f\u0924 \u0915\u093f\u092f\u093e \u0939\u0948 <a class=\"link inline_link body_main_link\" href=\"https:\/\/www.theverge.com\/report\/928512\/arctic-internet-cable-chokepoint-polar-connect\" data-clickurl=\"https:\/\/www.theverge.com\/report\/928512\/arctic-internet-cable-chokepoint-polar-connect\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"2\" data-position=\"2\" data-clicktext=\"alternate routes\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\">\u0935\u0948\u0915\u0932\u094d\u092a\u093f\u0915 \u092e\u093e\u0930\u094d\u0917<\/a>\u091c\u093f\u0938\u092e\u0947\u0902 \u0909\u0924\u094d\u0924\u0930\u0940 \u0927\u094d\u0930\u0941\u0935 \u0915\u0947 \u092a\u093e\u0930 \u091c\u093e\u0928\u0947 \u0935\u093e\u0932\u093e \u092d\u0940 \u0936\u093e\u092e\u093f\u0932 \u0939\u0948 <em>\u0926 \u0935\u0930\u094d\u091c<\/em>.<\/p>\n<p>2026 \u0935\u093f\u0936\u094d\u0935 \u0915\u092a \u0915\u0941\u091b \u0939\u0940 \u0939\u092b\u094d\u0924\u094b\u0902 \u092e\u0947\u0902 \u0936\u0941\u0930\u0942 \u0939\u094b\u0928\u0947 \u0915\u0947 \u0938\u093e\u0925, <em>\u092c\u0940\u092c\u0940\u0938\u0940 \u092b\u093c\u094d\u092f\u0942\u091a\u0930<\/em> \u0909\u0928 \u0935\u0948\u091c\u094d\u091e\u093e\u0928\u093f\u0915\u094b\u0902 \u0938\u0947 \u092c\u093e\u0924 \u0915\u0930\u0924\u093e \u0939\u0948 \u091c\u094b \u0907\u0938\u0915\u0940 \u0938\u094d\u0925\u093e\u092a\u0928\u093e \u0914\u0930 \u0926\u0947\u0916\u092d\u093e\u0932 \u092e\u0947\u0902 \u0936\u093e\u092e\u093f\u0932 \u0939\u0948\u0902 <a class=\"link inline_link body_main_link\" href=\"https:\/\/www.bbc.co.uk\/future\/article\/20260515-world-cup-2026-these-scientists-have-spent-eight-years-growing-grass-for-the-pitches\" data-clickurl=\"https:\/\/www.bbc.co.uk\/future\/article\/20260515-world-cup-2026-these-scientists-have-spent-eight-years-growing-grass-for-the-pitches\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"3\" data-position=\"3\" data-clicktext=\"grass\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\">\u0918\u093e\u0938<\/a> \u092b\u0941\u091f\u092c\u0949\u0932 \u0938\u094d\u091f\u0947\u0921\u093f\u092f\u092e\u094b\u0902 \u092e\u0947\u0902 \u092a\u093f\u091a\u0947\u0902\u0964 <\/p>\n<p>\u0907\u0938 \u0935\u0930\u094d\u0937, \u092a\u093f\u091a\u0947\u0902 \u090f\u0915 \u0935\u093f\u0938\u094d\u0924\u0943\u0924 \u092d\u094c\u0917\u094b\u0932\u093f\u0915 \u0915\u094d\u0937\u0947\u0924\u094d\u0930 \u092e\u0947\u0902 \u092b\u0948\u0932\u0940 \u0939\u0941\u0908 \u0939\u0948\u0902 &#8211; \u0906\u0930\u094d\u0926\u094d\u0930 \u092e\u0947\u0915\u094d\u0938\u093f\u0915\u094b \u0938\u093f\u091f\u0940 \u0938\u0947 \u0932\u0947\u0915\u0930 \u0920\u0902\u0921\u0947 \u092c\u094b\u0938\u094d\u091f\u0928 \u0924\u0915\u0964 \u0935\u0948\u091c\u094d\u091e\u093e\u0928\u093f\u0915\u094b\u0902 \u0915\u094b \u092f\u0939 \u0938\u0941\u0928\u093f\u0936\u094d\u091a\u093f\u0924 \u0915\u0930\u0928\u093e \u0939\u094b\u0917\u093e \u0915\u093f \u0918\u093e\u0938 \u0915\u0940 \u0917\u0941\u0923\u0935\u0924\u094d\u0924\u093e \u0939\u0930 \u0938\u092e\u092f \u090f\u0915 \u091c\u0948\u0938\u0940 \u092c\u0928\u0940 \u0930\u0939\u0947\u0964 <\/p>\n<p>\u0906\u091c \u0915\u0947 \u0928\u094d\u092f\u0942\u091c\u093c\u0932\u0947\u091f\u0930 \u092e\u0947\u0902 \u0939\u092e \u092c\u093e\u0924 \u0915\u0930\u0947\u0902\u0917\u0947 <\/p>\n<ul>\n<li>\u0921\u09402\u0938\u0940 \u092c\u094d\u0930\u093e\u0902\u0921 \u091f\u093f\u092f\u0930 II \u0936\u0939\u0930\u094b\u0902 \u0914\u0930 \u0909\u0938\u0938\u0947 \u0906\u0917\u0947 \u092c\u0922\u093c \u0930\u0939\u0947 \u0939\u0948\u0902 <\/li>\n<li>\u091f\u0948\u0917\u092c\u093f\u0928 \u0915\u093e \u0926\u093e\u0902\u0935 \u0917\u094b\u0935-\u091f\u0947\u0915 \u092a\u0930<\/li>\n<\/ul>\n<p>\u0906\u091c \u0915\u0947 \u0932\u093f\u090f \u0906\u092a\u0915\u0940 \u0938\u093e\u092e\u093e\u0928\u094d\u092f \u092c\u093e\u0924\u0947\u0902 \u092f\u0939\u093e\u0902 \u0926\u0940 \u0917\u0908 \u0939\u0948\u0902: \u0915\u0948\u091f\u0928\u093f\u0938 \u090f\u0935\u0930\u0921\u0940\u0928 \u0909\u092a\u0928\u094d\u092f\u093e\u0938\u094b\u0902 \u0915\u0940 \u0915\u093f\u0938 \u0936\u094d\u0930\u0943\u0902\u0916\u0932\u093e \u0915\u093e \u090f\u0915 \u092a\u093e\u0924\u094d\u0930 \u0939\u0948?<\/p>\n<hr\/>\n<h2>\u0908-\u0915\u0949\u092e\u0930\u094d\u0938<\/h2>\n<h3><a class=\"link inline_link body_main_link\" href=\"https:\/\/yourstory.com\/2026\/04\/tier-ii-iii-cities-power-india-d2c-driving-66-new-orders-fy26\" data-clickurl=\"https:\/\/yourstory.com\/2026\/04\/tier-ii-iii-cities-power-india-d2c-driving-66-new-orders-fy26\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" data-tagposition=\"4\" data-position=\"4\" data-clicktext=\"D2C brands grow in Tier II cities and beyond\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\" target=\"_blank\" rel=\"noopener\">\u0921\u09402\u0938\u0940 \u092c\u094d\u0930\u093e\u0902\u0921 \u091f\u093f\u092f\u0930 II \u0936\u0939\u0930\u094b\u0902 \u0914\u0930 \u0909\u0938\u0938\u0947 \u0906\u0917\u0947 \u092c\u0922\u093c \u0930\u0939\u0947 \u0939\u0948\u0902<\/a> <\/h3>\n<figure class=\"image embed\" contenteditable=\"false\" data-id=\"594765\" data-url=\"https:\/\/images.yourstory.com\/cs\/2\/47afd43024ec11ec9ecb9b7afb0df1da\/D2CforDC1-1779035315122.jpg\" data-alt=\"d2c for dc\" align=\"center\"><img decoding=\"async\" class=\"disableEmbedPointerEvents lazyimg\" id=\"594765\" alt=\"\u0921\u0940\u0938\u0940 \u0915\u0947 \u0932\u093f\u090f d2c\" height=\"auto\" width=\"100%\" src=\"https:\/\/images.yourstory.com\/cs\/2\/47afd43024ec11ec9ecb9b7afb0df1da\/D2CforDC1-1779035315122.jpg?fm=png&amp;auto=format&amp;w=800\" loading=\"lazy\"\/><figcaption class=\"disableEmbedPointerEvents\" align=\"left\" style=\"&#10;&#9;&#9;font-family: aktiv-grotesk;&#10;&#9;&#9;font-size: 1rem;&#10;&#9;&#9;font-style: italic;&#10;&#9;&#9;font-weight: normal;&#10;&#9;&#9;line-height: 1.625rem;&#10;&#9;&#9;color: #191A1B;&#10;&#9;&#9;padding-top: 1rem;&#10;&#9;&#9;padding-bottom: 1rem;&#10;&#9;&#9;opacity: 0.5;&#10;&#9;&#9;text-align: center;&#10;\"\/><\/figure>\n<p>\u092f\u0942\u0928\u093f\u0915\u0949\u092e\u0930\u094d\u0938 \u0915\u0947 \u0939\u093e\u0932\u093f\u092f\u093e \u0906\u0902\u0915\u0921\u093c\u094b\u0902 \u0938\u0947 \u092a\u0924\u093e \u091a\u0932\u0924\u093e \u0939\u0948 \u0915\u093f \u092d\u093e\u0930\u0924 \u0915\u0947 \u091b\u094b\u091f\u0947 \u0936\u0939\u0930 \u0924\u0947\u091c\u0940 \u0938\u0947 \u0921\u093e\u092f\u0930\u0947\u0915\u094d\u091f-\u091f\u0942-\u0915\u0902\u091c\u094d\u092f\u0942\u092e\u0930 (\u0921\u09402\u0938\u0940) \u092c\u094d\u0930\u093e\u0902\u0921\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f \u0935\u093f\u0915\u093e\u0938 \u0907\u0902\u091c\u0928 \u0915\u0947 \u0930\u0942\u092a \u092e\u0947\u0902 \u0909\u092d\u0930 \u0930\u0939\u0947 \u0939\u0948\u0902, \u091c\u094b \u092a\u093f\u091b\u0932\u0947 \u0935\u093f\u0924\u094d\u0924\u0940\u092f \u0935\u0930\u094d\u0937 \u092e\u0947\u0902 \u0932\u0917\u092d\u0917 \u0926\u094b-\u0924\u093f\u0939\u093e\u0908 \u0928\u090f \u0911\u0928\u0932\u093e\u0907\u0928 \u0911\u0930\u094d\u0921\u0930 \u0915\u0947 \u0932\u093f\u090f \u091c\u093f\u092e\u094d\u092e\u0947\u0926\u093e\u0930 \u0939\u0948\u0902\u0964<\/p>\n<p>\u0930\u093f\u092a\u094b\u0930\u094d\u091f \u092e\u0947\u0902 \u092a\u093e\u092f\u093e \u0917\u092f\u093e \u0915\u093f FY2026 \u092e\u0947\u0902 66% \u0928\u090f D2C \u0911\u0930\u094d\u0921\u0930 \u091f\u093f\u092f\u0930 II \u0914\u0930 \u091f\u093f\u092f\u0930 III \u0936\u0939\u0930\u094b\u0902 \u0938\u0947 \u0906\u090f, \u091c\u094b \u092e\u0947\u091f\u094d\u0930\u094b \u0915\u0947 \u0928\u0947\u0924\u0943\u0924\u094d\u0935 \u0935\u093e\u0932\u0940 \u0908\u0915\u0949\u092e\u0930\u094d\u0938 \u092e\u093e\u0902\u0917 \u0938\u0947 \u090f\u0915 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u092c\u0926\u0932\u093e\u0935 \u0939\u0948\u0964<\/p>\n<p>\u091a\u093e\u092c\u0940 \u091b\u0940\u0928\u0928\u093e:<\/p>\n<ul>\n<li>\u0905\u092a\u094d\u0930\u0948\u0932 2024 \u0914\u0930 \u092b\u0930\u0935\u0930\u0940 2026 \u0915\u0947 \u092c\u0940\u091a \u092f\u0942\u0928\u093f\u0915\u0949\u092e\u0930\u094d\u0938 \u0915\u0947 \u092f\u0942\u0928\u0940\u0935\u0947\u092f\u0930 \u092a\u094d\u0932\u0947\u091f\u092b\u0949\u0930\u094d\u092e \u0915\u0947 \u092e\u093e\u0927\u094d\u092f\u092e \u0938\u0947 \u0938\u0902\u0938\u093e\u0927\u093f\u0924 400 \u092e\u093f\u0932\u093f\u092f\u0928 \u0938\u0947 \u0905\u0927\u093f\u0915 \u0911\u0930\u094d\u0921\u0930 \u0906\u0907\u091f\u092e \u0915\u0947 \u0935\u093f\u0936\u094d\u0932\u0947\u0937\u0923 \u0915\u0947 \u0906\u0927\u093e\u0930 \u092a\u0930, \u092d\u093e\u0930\u0924 \u0915\u0947 \u0921\u09402\u0938\u0940 \u0938\u0947\u0915\u094d\u091f\u0930 \u092e\u0947\u0902 \u0911\u0930\u094d\u0921\u0930 \u0935\u0949\u0932\u094d\u092f\u0942\u092e \u092e\u0947\u0902 33% \u0915\u0940 \u0935\u0943\u0926\u094d\u0927\u093f \u0914\u0930 \u091c\u0940\u090f\u092e\u0935\u0940 \u092e\u0947\u0902 \u0938\u093e\u0932-\u0926\u0930-\u0938\u093e\u0932 32% \u0915\u0940 \u0935\u0943\u0926\u094d\u0927\u093f \u0926\u0947\u0916\u0940 \u0917\u0908\u0964<\/li>\n<li>\u0928\u0935\u0902\u092c\u0930 2025 \u0915\u0947 \u0924\u094d\u092f\u094b\u0939\u093e\u0930\u0940 \u0938\u0940\u091c\u093c\u0928 \u0915\u0947 \u0926\u094c\u0930\u093e\u0928 \u0930\u093f\u091f\u0930\u094d\u0928-\u091f\u0942-\u0913\u0930\u093f\u091c\u093f\u0928 \u0926\u0930 \u0932\u0917\u092d\u0917 39% \u0938\u0947 \u0918\u091f\u0915\u0930 \u092b\u0930\u0935\u0930\u0940 2026 \u0924\u0915 \u0932\u0917\u092d\u0917 21% \u0939\u094b \u0917\u0908, \u091c\u094b \u092c\u0947\u0939\u0924\u0930 \u0911\u0930\u094d\u0921\u0930 \u0938\u0924\u094d\u092f\u093e\u092a\u0928 \u0914\u0930 \u0928\u093f\u0937\u094d\u092a\u093e\u0926\u0928 \u0915\u093e \u0938\u0902\u0915\u0947\u0924 \u0926\u0947\u0924\u093e \u0939\u0948\u0964<\/li>\n<li>\u092d\u093e\u0930\u0924 \u0915\u093e D2C \u092c\u093e\u091c\u093c\u093e\u0930, \u091c\u093f\u0938\u0915\u093e \u092e\u0942\u0932\u094d\u092f \u0935\u0930\u094d\u0924\u092e\u093e\u0928 \u092e\u0947\u0902 $10-12 \u092c\u093f\u0932\u093f\u092f\u0928 \u0939\u0948, 2030 \u0924\u0915 $60 \u092c\u093f\u0932\u093f\u092f\u0928 \u0924\u0915 \u092c\u0922\u093c\u0928\u0947 \u0915\u093e \u0905\u0928\u0941\u092e\u093e\u0928 \u0939\u0948, \u0915\u094d\u092f\u094b\u0902\u0915\u093f \u092c\u094d\u0930\u093e\u0902\u0921 \u0924\u0947\u091c\u0940 \u0938\u0947 \u092a\u094d\u0930\u0924\u093f\u0938\u094d\u092a\u0930\u094d\u0927\u0940 \u092a\u0930\u093f\u0926\u0943\u0936\u094d\u092f \u092e\u0947\u0902 \u092a\u0930\u093f\u091a\u093e\u0932\u0928 \u0926\u0915\u094d\u0937\u0924\u093e, \u0917\u094d\u0930\u093e\u0939\u0915 \u092a\u094d\u0930\u0924\u093f\u0927\u093e\u0930\u0923 \u0914\u0930 \u0932\u0917\u093e\u0924\u093e\u0930 \u0938\u0947\u0935\u093e \u0917\u0941\u0923\u0935\u0924\u094d\u0924\u093e \u092a\u0930 \u0927\u094d\u092f\u093e\u0928 \u0915\u0947\u0902\u0926\u094d\u0930\u093f\u0924 \u0915\u0930\u0924\u0947 \u0939\u0948\u0902\u0964<\/li>\n<\/ul>\n<hr\/>\n<h2>\u091a\u093e\u0932\u0942 \u0939\u094b\u0928\u093e<\/h2>\n<h3><a class=\"link inline_link body_main_link\" href=\"https:\/\/yourstory.com\/2026\/03\/tagbin-ar-vr-ai-govtech-india\" data-clickurl=\"https:\/\/yourstory.com\/2026\/03\/tagbin-ar-vr-ai-govtech-india\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" data-tagposition=\"5\" data-position=\"5\" data-clicktext=\"Tagbin\u2019s bet on gov-tech\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\" target=\"_blank\" rel=\"noopener\">\u091f\u0948\u0917\u092c\u093f\u0928 \u0915\u093e \u0926\u093e\u0902\u0935 \u0917\u094b\u0935-\u091f\u0947\u0915 \u092a\u0930<\/a><\/h3>\n<figure class=\"image embed\" contenteditable=\"false\" data-id=\"594766\" data-url=\"https:\/\/images.yourstory.com\/cs\/2\/c5c652a0fb5a11eca125d7821ea2fbc4\/CopyofNewPPTTemplates17-1774360850145.jpg\" data-alt=\"tagbin\" align=\"center\"><img decoding=\"async\" class=\"disableEmbedPointerEvents lazyimg\" id=\"594766\" alt=\"\u091f\u0948\u0917\u092c\u093f\u0928\" height=\"auto\" width=\"100%\" src=\"https:\/\/images.yourstory.com\/cs\/2\/c5c652a0fb5a11eca125d7821ea2fbc4\/CopyofNewPPTTemplates17-1774360850145.jpg?fm=png&amp;auto=format&amp;w=800\" loading=\"lazy\"\/><figcaption class=\"disableEmbedPointerEvents\" align=\"left\" style=\"&#10;&#9;&#9;font-family: aktiv-grotesk;&#10;&#9;&#9;font-size: 1rem;&#10;&#9;&#9;font-style: italic;&#10;&#9;&#9;font-weight: normal;&#10;&#9;&#9;line-height: 1.625rem;&#10;&#9;&#9;color: #191A1B;&#10;&#9;&#9;padding-top: 1rem;&#10;&#9;&#9;padding-bottom: 1rem;&#10;&#9;&#9;opacity: 0.5;&#10;&#9;&#9;text-align: center;&#10;\"\/><\/figure>\n<p>2013 \u092e\u0947\u0902 \u0924\u0940\u0928 \u0906\u0908\u0906\u0908\u091f\u0940 \u0930\u0942\u0921\u093c\u0915\u0940 \u0938\u094d\u0928\u093e\u0924\u0915\u094b\u0902 \u0926\u094d\u0935\u093e\u0930\u093e \u0938\u094d\u0925\u093e\u092a\u093f\u0924 \u091f\u0948\u0917\u092c\u093f\u0928, \u0938\u0930\u0915\u093e\u0930\u094b\u0902 \u0915\u094b \u092c\u0947\u0939\u0924\u0930 \u0928\u093f\u0930\u094d\u0923\u092f \u0932\u0947\u0928\u0947 \u0914\u0930 \u0938\u0902\u0917\u094d\u0930\u0939\u093e\u0932\u092f\u094b\u0902, \u092a\u094d\u0930\u0926\u0930\u094d\u0936\u0928\u093f\u092f\u094b\u0902 \u0914\u0930 \u0938\u093e\u0930\u094d\u0935\u091c\u0928\u093f\u0915 \u0938\u094d\u0925\u093e\u0928\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f \u0906\u0915\u0930\u094d\u0937\u0915 \u0905\u0928\u0941\u092d\u0935 \u092c\u0928\u093e\u0928\u0947 \u092e\u0947\u0902 \u092e\u0926\u0926 \u0915\u0930\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u090f\u0906\u0908 \u0914\u0930 \u090f\u0906\u0930, \u0935\u0940\u0906\u0930 \u0914\u0930 \u0939\u094b\u0932\u094b\u0917\u094d\u0930\u093e\u092e \u091c\u0948\u0938\u0940 \u0907\u092e\u0930\u094d\u0938\u093f\u0935 \u0924\u0915\u0928\u0940\u0915 \u0915\u093e \u0909\u092a\u092f\u094b\u0917 \u0915\u0930\u0924\u093e \u0939\u0948\u0964<\/p>\n<h3>\u091a\u093e\u092c\u0940 \u091b\u0940\u0928\u0928\u093e:<\/h3>\n<ul>\n<li>\u091f\u0948\u0917\u092c\u093f\u0928 \u0915\u0940 \u092a\u094d\u0930\u092e\u0941\u0916 \u090f\u0906\u0908 \u092a\u0947\u0936\u0915\u0936 \u0938\u094d\u091f\u094d\u0930\u0948\u091f\u0947\u091c\u0940 \u0932\u0948\u092c \u0939\u0948, \u091c\u093f\u0938\u0947 \u092a\u0939\u0932\u0940 \u092c\u093e\u0930 2021 \u092e\u0947\u0902 \u0928\u0940\u0924\u093f \u0906\u092f\u094b\u0917 \u0915\u0947 \u0932\u093f\u090f \u092c\u0928\u093e\u092f\u093e \u0917\u092f\u093e \u0925\u093e\u0964 \u092f\u0939 \u092a\u094d\u0932\u0947\u091f\u092b\u0949\u0930\u094d\u092e \u0915\u0908 \u0938\u0930\u0915\u093e\u0930\u0940 \u0938\u094d\u0930\u094b\u0924\u094b\u0902 \u0938\u0947 \u0921\u0947\u091f\u093e \u0916\u0940\u0902\u091a\u0924\u093e \u0939\u0948 \u0914\u0930 \u0905\u0932\u0917-\u0905\u0932\u0917 \u0921\u0947\u091f\u093e\u0938\u0947\u091f \u0915\u094b \u0938\u0924\u0939\u0940 \u092a\u0948\u091f\u0930\u094d\u0928 \u0938\u0947 \u091c\u094b\u0921\u093c\u0924\u093e \u0939\u0948 \u091c\u094b \u092e\u0928\u0941\u0937\u094d\u092f \u091a\u0942\u0915 \u0938\u0915\u0924\u0947 \u0939\u0948\u0902\u0964<\/li>\n<li>\u092f\u0939 \u0935\u093f\u092d\u093e\u0917\u094b\u0902 \u092e\u0947\u0902 \u0926\u094b\u0939\u0930\u093e\u0935 \u0935\u093e\u0932\u0947 \u0916\u0930\u094d\u091a\u094b\u0902 \u0915\u0940 \u092a\u0939\u091a\u093e\u0928 \u0915\u0930\u0928\u0947, \u0938\u0902\u092d\u093e\u0935\u093f\u0924 \u0938\u092e\u0938\u094d\u092f\u093e\u0913\u0902 \u0915\u0940 \u092d\u0935\u093f\u0937\u094d\u092f\u0935\u093e\u0923\u0940 \u0915\u0930\u0928\u0947 \u0914\u0930 \u0928\u0940\u0924\u093f\u0917\u0924 \u0905\u0902\u0924\u0930\u094d\u0926\u0943\u0937\u094d\u091f\u093f \u0909\u0924\u094d\u092a\u0928\u094d\u0928 \u0915\u0930\u0928\u0947 \u092e\u0947\u0902 \u092e\u0926\u0926 \u0915\u0930\u0924\u093e \u0939\u0948\u0964 \u092f\u0939 \u092a\u094d\u0930\u0923\u093e\u0932\u0940 \u0935\u0930\u094d\u0924\u092e\u093e\u0928 \u092e\u0947\u0902 \u092c\u093f\u0939\u093e\u0930, \u0924\u0947\u0932\u0902\u0917\u093e\u0928\u093e, \u0930\u093e\u091c\u0938\u094d\u0925\u093e\u0928 \u0914\u0930 \u092e\u0939\u093e\u0930\u093e\u0937\u094d\u091f\u094d\u0930 \u092e\u0947\u0902 \u0924\u0948\u0928\u093e\u0924 \u0939\u0948\u0964<\/li>\n<li>\u0928\u093f\u091c\u0940 \u0909\u0926\u094d\u092f\u092e\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f, \u091f\u0948\u0917\u092c\u093f\u0928 \u092c\u094b\u0930\u094d\u0921\u0930\u0942\u092e \u090f\u0906\u0908 \u092a\u094d\u0930\u0926\u093e\u0928 \u0915\u0930\u0924\u093e \u0939\u0948, \u091c\u094b \u0909\u0926\u094d\u092f\u094b\u0917 \u0930\u093f\u092a\u094b\u0930\u094d\u091f \u0915\u0947 \u0938\u093e\u0925 \u0938\u094d\u0932\u0948\u0915, \u0906\u0938\u0928 \u0914\u0930 \u091f\u0948\u0932\u0940 \u091c\u0948\u0938\u0947 \u091f\u0942\u0932 \u0915\u094b \u090f\u0915\u0940\u0915\u0943\u0924 \u0915\u0930\u0924\u093e \u0939\u0948\u0964<\/li>\n<\/ul>\n<hr\/>\n<h3>\u0928\u090f \u0905\u092a\u0921\u0947\u091f<\/h3>\n<ul>\n<li><a class=\"link inline_link body_main_link\" href=\"https:\/\/www.reuters.com\/business\/healthcare-pharmaceuticals\/who-declares-ebola-outbreak-congo-uganda-global-health-emergency-2026-05-17\/\" data-clickurl=\"https:\/\/www.reuters.com\/business\/healthcare-pharmaceuticals\/who-declares-ebola-outbreak-congo-uganda-global-health-emergency-2026-05-17\/\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"6\" data-position=\"6\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\"><strong>\u092a\u094d\u0930\u0915\u094b\u092a:<\/strong><\/a>  \u0921\u0947\u092e\u094b\u0915\u094d\u0930\u0947\u091f\u093f\u0915 \u0930\u093f\u092a\u092c\u094d\u0932\u093f\u0915 \u0911\u092b \u0915\u093e\u0902\u0917\u094b \u0914\u0930 \u092f\u0941\u0917\u093e\u0902\u0921\u093e \u092e\u0947\u0902 \u0907\u092c\u094b\u0932\u093e \u0915\u0947 \u092a\u094d\u0930\u0915\u094b\u092a \u0938\u0947 80 \u0938\u0902\u0926\u093f\u0917\u094d\u0927 \u092e\u094c\u0924\u094b\u0902 \u0915\u0947 \u092c\u093e\u0926 \u0935\u093f\u0936\u094d\u0935 \u0938\u094d\u0935\u093e\u0938\u094d\u0925\u094d\u092f \u0938\u0902\u0917\u0920\u0928 \u0928\u0947 \u0907\u0938\u0947 \u0905\u0902\u0924\u0930\u0930\u093e\u0937\u094d\u091f\u094d\u0930\u0940\u092f \u091a\u093f\u0902\u0924\u093e \u0915\u093e \u0938\u093e\u0930\u094d\u0935\u091c\u0928\u093f\u0915 \u0938\u094d\u0935\u093e\u0938\u094d\u0925\u094d\u092f \u0906\u092a\u093e\u0924\u0915\u093e\u0932 \u0918\u094b\u0937\u093f\u0924 \u0915\u0930 \u0926\u093f\u092f\u093e \u0939\u0948\u0964<\/li>\n<li><a class=\"link inline_link body_main_link\" href=\"https:\/\/www.cnbc.com\/2026\/05\/17\/abu-dhabi-says-drone-strike-caused-fire-at-nuclear-power-plant.html\" data-clickurl=\"https:\/\/www.cnbc.com\/2026\/05\/17\/abu-dhabi-says-drone-strike-caused-fire-at-nuclear-power-plant.html\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"7\" data-position=\"7\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\"><strong>\u0935\u093f\u0938\u094d\u092b\u094b\u091f:<\/strong><\/a>  \u0905\u092c\u0942 \u0927\u093e\u092c\u0940 \u092e\u0940\u0921\u093f\u092f\u093e \u0915\u093e\u0930\u094d\u092f\u093e\u0932\u092f \u0928\u0947 \u0930\u0935\u093f\u0935\u093e\u0930 \u0915\u094b \u0915\u0939\u093e \u0915\u093f \u0905\u092c\u0942 \u0927\u093e\u092c\u0940 \u092e\u0947\u0902 \u0905\u0927\u093f\u0915\u093e\u0930\u093f\u092f\u094b\u0902 \u0928\u0947 \u0905\u0932 \u0927\u092b\u0930\u093e \u0915\u094d\u0937\u0947\u0924\u094d\u0930 \u092e\u0947\u0902 \u092c\u0930\u093e\u0915 \u092a\u0930\u092e\u093e\u0923\u0941 \u090a\u0930\u094d\u091c\u093e \u0938\u0902\u092f\u0902\u0924\u094d\u0930 \u0915\u0947 \u092c\u093e\u0939\u0930 \u090f\u0915 \u0935\u093f\u0926\u094d\u092f\u0941\u0924 \u091c\u0928\u0930\u0947\u091f\u0930 \u092a\u0930 \u0921\u094d\u0930\u094b\u0928 \u0939\u092e\u0932\u0947 \u0915\u0947 \u0915\u093e\u0930\u0923 \u0932\u0917\u0940 \u0906\u0917 \u092a\u0930 \u092a\u094d\u0930\u0924\u093f\u0915\u094d\u0930\u093f\u092f\u093e \u0935\u094d\u092f\u0915\u094d\u0924 \u0915\u0940\u0964<\/li>\n<\/ul>\n<hr\/>\n<h3>\u0906\u092a\u0915\u094b \u0915\u093f\u0938 \u092c\u093e\u0924 \u0915\u093e \u0927\u094d\u092f\u093e\u0928 \u0930\u0916\u0928\u093e \u091a\u093e\u0939\u093f\u090f<\/h3>\n<ul>\n<li>\u0915\u094d\u0930\u0947\u092e\u0932\u093f\u0928 \u0928\u0947 \u0936\u0928\u093f\u0935\u093e\u0930 \u0915\u094b \u0915\u0939\u093e \u0915\u093f \u0930\u0942\u0938\u0940 \u0930\u093e\u0937\u094d\u091f\u094d\u0930\u092a\u0924\u093f \u0935\u094d\u0932\u093e\u0926\u093f\u092e\u0940\u0930 \u092a\u0941\u0924\u093f\u0928 \u0915\u0947 19 \u092e\u0908 \u0915\u094b \u0926\u094b \u0926\u093f\u0935\u0938\u0940\u092f \u092f\u093e\u0924\u094d\u0930\u093e \u092a\u0930 \u091a\u0940\u0928 \u091c\u093e\u0928\u0947 \u0915\u0940 \u0909\u092e\u094d\u092e\u0940\u0926 \u0939\u0948\u0964 \u0909\u0928\u0915\u0940 \u092f\u0939 \u092f\u093e\u0924\u094d\u0930\u093e \u0905\u092e\u0947\u0930\u093f\u0915\u0940 \u0930\u093e\u0937\u094d\u091f\u094d\u0930\u092a\u0924\u093f \u0921\u094b\u0928\u093e\u0932\u094d\u0921 \u091f\u094d\u0930\u0902\u092a \u0915\u0940 \u092c\u0940\u091c\u093f\u0902\u0917 \u092f\u093e\u0924\u094d\u0930\u093e \u0915\u0947 \u0915\u0941\u091b \u0926\u093f\u0928\u094b\u0902 \u092c\u093e\u0926 \u0939\u094b \u0930\u0939\u0940 \u0939\u0948\u0964<\/li>\n<li>12 \u0932\u093e\u0916 \u0938\u0947 \u0905\u0927\u093f\u0915 \u0915\u0947\u092e\u093f\u0938\u094d\u091f\u094b\u0902 \u0914\u0930 \u0926\u0935\u093e \u0935\u093f\u0924\u0930\u0915\u094b\u0902 \u0915\u093e \u092a\u094d\u0930\u0924\u093f\u0928\u093f\u0927\u093f\u0924\u094d\u0935 \u0915\u0930\u0928\u0947 \u0935\u093e\u0932\u0947 \u090f\u0915 \u0938\u0902\u0917\u0920\u0928 \u0928\u0947 \u0911\u0928\u0932\u093e\u0907\u0928 \u0926\u0935\u093e\u0913\u0902 \u0915\u0940 \u092c\u093f\u0915\u094d\u0930\u0940 \u0915\u094b \u0932\u0947\u0915\u0930 20 \u092e\u0908 \u0915\u094b \u0926\u0947\u0936\u0935\u094d\u092f\u093e\u092a\u0940 \u092c\u0902\u0926 \u0915\u093e \u0906\u0939\u094d\u0935\u093e\u0928 \u0915\u093f\u092f\u093e \u0939\u0948\u0964 \u0938\u0902\u0938\u094d\u0925\u093e, \u0911\u0932 \u0907\u0902\u0921\u093f\u092f\u093e \u0911\u0930\u094d\u0917\u0928\u093e\u0907\u091c\u0947\u0936\u0928 \u0911\u092b \u0915\u0947\u092e\u093f\u0938\u094d\u091f\u094d\u0938 \u090f\u0902\u0921 \u0921\u094d\u0930\u0917\u093f\u0938\u094d\u091f\u094d\u0938 \u0928\u0947 \u0915\u0939\u093e \u0915\u093f \u0907\u0938\u0915\u093e \u0909\u0926\u094d\u0926\u0947\u0936\u094d\u092f \u0938\u0930\u0915\u093e\u0930 \u0915\u093e \u0927\u094d\u092f\u093e\u0928 \u0909\u0938 \u0913\u0930 \u0906\u0915\u0930\u094d\u0937\u093f\u0924 \u0915\u0930\u0928\u093e \u0939\u0948 \u091c\u093f\u0938\u0947 \u0909\u0938\u0928\u0947 \u0908-\u092b\u093e\u0930\u094d\u092e\u0947\u0938\u093f\u092f\u094b\u0902 \u0915\u0940 &#8220;\u0905\u0928\u093f\u092f\u0902\u0924\u094d\u0930\u093f\u0924 \u0915\u093e\u0930\u094d\u092f\u092a\u094d\u0930\u0923\u093e\u0932\u0940&#8221; \u0915\u0947 \u0930\u0942\u092a \u092e\u0947\u0902 \u0935\u0930\u094d\u0923\u093f\u0924 \u0915\u093f\u092f\u093e \u0939\u0948\u0964 <\/li>\n<\/ul>\n<hr\/>\n<p><em>\u0915\u0948\u091f\u0928\u093f\u0938 \u090f\u0935\u0930\u0921\u0940\u0928 \u0909\u092a\u0928\u094d\u092f\u093e\u0938\u094b\u0902 \u0915\u0940 \u0915\u093f\u0938 \u0936\u094d\u0930\u0943\u0902\u0916\u0932\u093e \u0915\u093e \u090f\u0915 \u092a\u093e\u0924\u094d\u0930 \u0939\u0948?<\/em><\/p>\n<p>\u0909\u0924\u094d\u0924\u0930: \u0926 \u0939\u0902\u0917\u0930 \u0917\u0947\u092e\u094d\u0938<\/p>\n<hr\/>\n<p>\u0939\u092e\u0947\u0902 \u0906\u092a\u0938\u0947 \u0938\u0941\u0928\u0928\u093e \u092a\u094d\u0930\u093f\u092f \u0932\u0917\u0947\u0917\u093e! \u0939\u092e\u0947\u0902 \u092f\u0939 \u092c\u0924\u093e\u0928\u0947 \u0915\u0947 \u0932\u093f\u090f \u0915\u093f \u0906\u092a\u0915\u094b \u0939\u092e\u093e\u0930\u0947 \u0928\u094d\u092f\u0942\u091c\u093c\u0932\u0947\u091f\u0930 \u0915\u0947 \u092c\u093e\u0930\u0947 \u092e\u0947\u0902 \u0915\u094d\u092f\u093e \u092a\u0938\u0902\u0926 \u0914\u0930 \u0915\u094d\u092f\u093e \u0928\u093e\u092a\u0938\u0902\u0926 \u0939\u0948, \u0915\u0943\u092a\u092f\u093e \u092e\u0947\u0932 \u0915\u0930\u0947\u0902 <a class=\"link inline_link body_main_link\" href=\"http:\/\/yourstory.com\/cdn-cgi\/l\/email-protection#b9d7cad5dfdcdcdddbd8dad2f9c0d6cccbcacdd6cbc097dad6d4\" data-clickurl=\"mailto:nslfeedback@yourstory.com\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener nofollow\" data-tagposition=\"8\" data-position=\"8\" data-clicktext=\"nslfeedback@yourstory.com\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\"><span class=\"__cf_email__\" data-cfemail=\"c3adb0afa5a6a6a7a1a2a0a883baacb6b1b0b7acb1baeda0acae\">[email\u00a0protected]<\/span><\/a>. <\/p>\n<p><em>\u092f\u0926\u093f \u0906\u092a\u0915\u094b \u092f\u0939 \u0928\u094d\u092f\u0942\u091c\u093c\u0932\u0947\u091f\u0930 \u092a\u0939\u0932\u0947 \u0938\u0947 \u0939\u0940 \u0906\u092a\u0915\u0947 \u0907\u0928\u092c\u0949\u0915\u094d\u0938 \u092e\u0947\u0902 \u0928\u0939\u0940\u0902 \u092e\u093f\u0932\u093e \u0939\u0948, <\/em><a class=\"link inline_link body_main_link\" href=\"https:\/\/yourstory.com\/newsletters\" data-clickurl=\"https:\/\/yourstory.com\/newsletters\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" data-tagposition=\"9\" data-position=\"9\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\" target=\"_blank\" rel=\"noopener\"><em>\u092f\u0939\u093e\u0902 \u0938\u093e\u0907\u0928 \u0905\u092a \u0915\u0930\u0947\u0902<\/em><\/a><em>. \u092f\u094b\u0930\u0938\u094d\u091f\u094b\u0930\u0940 \u092c\u091c\u093c \u0915\u0947 \u092a\u093f\u091b\u0932\u0947 \u0938\u0902\u0938\u094d\u0915\u0930\u0923\u094b\u0902 \u0915\u0947 \u0932\u093f\u090f, \u0906\u092a \u0939\u092e\u093e\u0930\u0940 \u091c\u093e\u0901\u091a \u0915\u0930 \u0938\u0915\u0924\u0947 \u0939\u0948\u0902 <\/em><a class=\"link inline_link body_main_link\" href=\"https:\/\/yourstory.com\/search?category=Daily%20Capsule\" data-clickurl=\"https:\/\/yourstory.com\/search?category=Daily%20Capsule\" data-pageurl=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" data-tagposition=\"10\" data-position=\"10\" data-sectiontype=\"article body\" data-emailid=\"affirunisa@yourstory.com\" target=\"_blank\" rel=\"noopener\"><em>\u0926\u0948\u0928\u093f\u0915 \u0915\u0948\u092a\u094d\u0938\u0942\u0932 \u092a\u0943\u0937\u094d\u0920 \u092f\u0939\u093e\u0901<\/em><\/a><em>. <\/em><\/p>\n<\/div>\n<p><a href=\"https:\/\/yourstory.com\/2026\/05\/d2c-brands-grow-in-tier-ii-cities-and-beyond\" target=\"_blank\" rel=\"noopener\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0928\u092e\u0938\u094d\u0924\u0947, \u0939\u094b\u0930\u094d\u092e\u0941\u091c \u091c\u0932\u0921\u092e\u0930\u0942\u092e\u0927\u094d\u092f \u0915\u0947 \u092c\u0902\u0926 \u0939\u094b\u0928\u0947 \u0938\u0947 \u0905\u0902\u0924\u0930\u094d\u0930\u093e\u0937\u094d\u091f\u094d\u0930\u0940\u092f \u0935\u094d\u092f\u093e\u092a\u093e\u0930 \u092e\u0947\u0902 \u092e\u0939\u0924\u094d\u0935\u092a\u0942\u0930\u094d\u0923 \u0905\u0935\u0930\u094b\u0927 \u0915\u093e \u092a\u0924\u093e \u091a\u0932\u093e \u0939\u0948\u0964 \u0938\u094b\u092e\u0935\u093e\u0930 \u0914\u0930 \u092e\u0902\u0917\u0932\u0935\u093e\u0930 \u0915\u094b, \u0938\u093e\u0924 \u0935\u093f\u0915\u0938\u093f\u0924 \u0905\u0930\u094d\u0925\u0935\u094d\u092f\u0935\u0938\u094d\u0925\u093e\u0913\u0902 \u0915\u0947 \u0938\u092e\u0942\u0939 \u0915\u0947 \u0935\u093f\u0924\u094d\u0924 \u092e\u0902\u0924\u094d\u0930\u093f\u092f\u094b\u0902 \u0915\u0940 \u092a\u0947\u0930\u093f\u0938 \u092e\u0947\u0902 \u092c\u0948\u0920\u0915 \u0939\u094b\u0928\u0947 \u0915\u0940 \u0909\u092e\u094d\u092e\u0940\u0926 \u0939\u0948, \u0907\u0928 \u0905\u091f\u0915\u0932\u094b\u0902 \u0915\u0947 \u092c\u0940\u091a \u0915\u093f \u092c\u0902\u0926 \u0939\u094b\u0928\u0947 \u0938\u0947 \u0915\u094d\u0937\u0947\u0924\u094d\u0930 \u092e\u0947\u0902 \u0914\u0930 \u0938\u0902\u0915\u091f \u092a\u0948\u0926\u093e \u0939\u094b \u0938\u0915\u0924\u093e \u0939\u0948\u0964 \u092f\u0942\u0930\u094b\u0917\u094d\u0930\u0941\u092a \u0915\u0947 \u0905\u0927\u094d\u092f\u0915\u094d\u0937&#8230;<\/p>\n","protected":false},"author":1,"featured_media":168775,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[11],"tags":[],"class_list":["post-168774","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-startups"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/newslink360.space\/wp-content\/uploads\/2026\/05\/D2CforDC1-1779035315122.jpg","jetpack_likes_enabled":true,"jetpack-related-posts":[],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pgnRh4-HUa","_links":{"self":[{"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/posts\/168774","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/newslink360.space\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=168774"}],"version-history":[{"count":0,"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/posts\/168774\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newslink360.space\/index.php?rest_route=\/wp\/v2\/media\/168775"}],"wp:attachment":[{"href":"https:\/\/newslink360.space\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=168774"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newslink360.space\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=168774"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newslink360.space\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=168774"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}