If a racial comment is answered with the world’s most brilliant engineering, then it becomes the story of Ruben Singh. The story of Britain’s Sikh billionaire Reuben Singh began with an insult. When an English man made fun of his traditional turban, Reuben chose a unique challenge to silence him. He decided to buy seven new Rolls-Royces matching the colors of his turban for seven days. Today, more than 15 Rolls-Royces are parked in his garage. Let’s take a look at his car collection.

British-Sikh billionaire Ruben Singh’s car collection is one of the most expensive private garages in the world. He is the CEO of alldayPA (customer service company) and Isher Capital (private equity firm). His estimated net worth is 100 million+ dollars. He owns more than 15 Rolls-Royces, whose total value is estimated to be more than ₹100 crore. Each car involved has been specially customized to match the color of his turban.

The most exclusive car in Reuben’s fleet is the Phantom VIII, whose ex-showroom price in India starts at around ₹ 9.50 crore. It has a 6.75-litre V12 twin-turbo engine which generates power of 563 bhp. Its biggest feature is the ‘Magic Carpet Ride’ air suspension, which does not allow even the potholes in the road to be felt.

There are many shades of Rolls-Royce Cullinan in his collection. The price of this SUV in India is around ₹ 7 crore. It accelerates from 0 to 100 km/h in just 5.2 seconds. It has an ‘Everywhere’ button, which prepares the vehicle for rough roads with one click.
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The three special Cullinan and Phantom cars owned by Ruben are called the ‘Jewel Collection’. The combined price of these three cars with Ruby (red), Sapphire (blue) and Panna (green) colors is more than ₹ 25 crore. It takes months of time and expenditure of lakhs to prepare the exterior paint of these cars.

The interior of these cars is like a palace. It features the Starlight Headliner, in which more than 1,300 fiber-optic lights on the roof create a night sky feel. Ruben’s cars use leather seats matching the color of the turban and hand-crafted wooden dashboard, which makes it unique.

The base price of Rolls-Royce is just the beginning, but Ruben Singh has spent crores of rupees only on customization. His signature colors have been given names like ‘Singh Juice’. From the coachline (hand-made paint line) of the car to the center caps of the wheels, it has been designed as per his choice.

Despite being so heavy and luxurious, these cars compete with supercars in performance. The silence of these 12-cylinder engines is so famous that even the sound of a needle falling can be heard inside the cabin. This is the example of Precision Engineering that Ruben has made his pride.

Today Ruben Singh’s garage is not just a car collection but an ‘automotive legacy’. This story proves that you can take revenge for an insult by showing strength like this. We have taken all these pictures from their social media handles. (Insta/@singhreuben)
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