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Itel’s powerful phone will be launched on July 16, will not get damaged due to fall and heat, first glimpse here

Ajay Kumar Verma
By Ajay Kumar Verma On July 12, 2026
3 min read 1.2k views

Competition in the budget segment is continuously increasing in the Indian smartphone market. Meanwhile, itel is preparing to launch two new smartphones of its Zeno series, itel Zeno 100 Pro and itel Zeno 100 Lite. Before the launch, the company has teased many important features of both the phones. The special thing is that this time the company is not only emphasizing on the price but also on the durability of the phone.

If you want a smartphone that does not get damaged easily in everyday use, then this new Zeno series can prove to be interesting for you.

itel Zeno 100 Pro will be launched on July 16

According to the microsite live on Amazon, itel Zeno 100 Pro will be launched in India on July 16. The company says that this phone has been designed keeping in mind the tough everyday use.

The phone has received MIL-STD 810H military-grade certification. Apart from this, it will also have Heat Resistance and Drop Resistance, which means the phone will be able to work better even in hot weather and mild falls.

Will be able to control TV and AC also

‘Point and Tap Control Connectivity’ feature has also been mentioned in the teaser. It is believed that IR Blaster can be provided in the phone, with the help of which users will be able to control TV, AC and other IR supported home appliances directly from the phone.

Dual rear camera setup has also been seen on the back of the phone, although complete details of the camera sensor have not been revealed yet.

These features will be available in Zeno 100 Lite

The company has also confirmed some features of itel Zeno 100 Lite. This smartphone will have a 6.6-inch HD+ display, which will support 90Hz refresh rate.

Also in the phone:

  • 5,000mAh battery
  • Speakers with DTS support
  • MIL-STD military-grade durability

Features like will be provided. It is clear from the name itself that this model can be more affordable than the Pro variant.

waiting for launch date

At present the company has not revealed the launch date of Zeno 100 Lite. However, it is expected that it can also be introduced along with Zeno 100 Pro on July 16. In the coming days, the company can also share information related to processor, camera, price and other features.

If itel launches these smartphones at an aggressive price, then brands like Realme, Redmi, Lava and Infinix may face tough competition in the budget segment.

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Ajay Kumar Verma

Ajay Kumar Verma

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