Often we create a LinkedIn profile, but leave it as an online ‘resume’. In reality it is a living portfolio. Let us know those 4 big changes, which will make your profile a ‘recruiter magnet’.
1. Make your profile photo and headline strong
First of all pay attention to your profile photo. A clean, professional and friendly photo increases your credibility. Also, do not limit the headline to just your job title. Add your skills and expertise in it like Digital Marketing Specialist, SEO Expert, Content Strategist etc. This lets recruiters immediately understand what you do.
2. Tell your story in the ‘About’ section
Many people overlook the ‘About’ section, even though it is the strongest part of your personal branding. Write your experiences, achievements and career goals in simple language. Try to include keywords in it, so that your profile comes up in the search.
3. Keep skills and experience updated
Whatever work you have done, write it in detail. Just writing the company name and designation is not enough. Tell us what you achieved there, which projects you worked on and what was the result. Also, add only those skills in your skills section which are in demand in the industry. This makes your profile more visible in the search results of recruiters.
4. Be active and expand your network
LinkedIn is not just a platform for creating a profile, but it is an active network. Post here regularly, share industry articles and comment on others’ posts. This increases your visibility and attracts the attention of recruiters.
How to get interview call without reference?
If your profile is fully optimized, recruiters can automatically find you. Nowadays, companies directly use LinkedIn for talent search. Through right keywords, strong profile and activity, you can appear in their search results. Apart from this, turning on Open to Work feature also makes your profile easily visible to recruiters. Additionally, pin samples of your best work, any certifications or media coverage in your Featured section. This makes your profile stand apart from others.
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