Don’t just count the likes by making a reel, you can get a brand deal even after 10K followers, earn big money.

Nowadays, it has become very easy to create Instagram reels and YouTube shorts, but just increasing likes and followers is not enough. New creators are now earning well through reels. By collaborating with brands, you can earn Rs 5,000 to Rs 1 lakh from one reel.

What is brand sponsorship? Brands pay creators to promote their products. Like a phone company might pay you to show off its phone, or a fashion brand might offer you money to make a reel wearing its clothes.

It has become the biggest source of income for creators. How to get the new Creators Brand deal?

Choose Niche

Choose your niche – like fitness, cooking, tech reviews, fashion, study tips or comedy. Brands prefer creators with specific niches.

Create good content daily

Post at least 4-5 reels a week. Use good lighting, clear sound and trending audio. Followers increase rapidly with quality content.

increase followers

Brands usually offer deals to creators with 5,000 to 10,000 followers if their engagement rate is good.

Contact Brands

• Visit the brands’ official pages on Instagram and DM them.
• Send an email (Most brands have an email ID on their website).
• Search ‘Creator Collaboration’ or ‘Brand Partnership’ and apply on their portal.

Have mediakits ready

Create your Media Kit which includes your followers, engagement rate, past work and rate. It looks professional.

How much can be earned?

1. 10k followers: ₹3,000 to ₹15,000 per reel
2. 50k followers: ₹20,000 to ₹50,000 per reel
3. 1 lakh+ followers: Starting from ₹80,000

Additional Tips

• For the first 3-4 months, focus only on content.
• Promote brand products honestly.
• Check Instagram Insights and YouTube Analytics regularly.
• Start with small brands, then big brands will come.

Making reels is no longer just a hobby but also a career. With the right niche, regular content and smart networking, you can earn good money by associating with brands.