India's crypto investors are getting older as market matures


India’s cryptocurrency market is witnessing a notable demographic shift as older investors increasingly enter the asset class, signaling a maturation beyond the youth-dominated trading frenzy of early years.

On CoinSwitch, participation among investors aged 36-45 climbed to 19.1% in 2025 from 15.52% in 2024, while the 46 segment edged up to 10.6% from 10.02%, according to the platform’s annual report released this month.

The exchange, which has over 25 million users, shows that the 26-35 age bracket now accounts for 45% of all crypto investors in 2025, up from 40.19% in 2024.

Meanwhile, the youngest cohort—those aged 18-25—declined to 25.3% from 34.27% over the same period, marking a clear shift away from the market’s earlier youth-centric profile.

The trend is not isolated to CoinSwitch. In 2022, the average user at crypto exchange CoinDCX was 25 years old, driven largely by early adopters experimenting with digital assets. Three years later, in 2025, that average age has risen to 32, according to the exchange’s data. CoinDCX said its data clearly shows that millennials, those aged 25-34 and 35-44, are outperforming Gen Z in crypto adoption.

Institutional tailwinds

The changing investor profile coincides with a confluence of factors that have lent credibility to digital assets. Bitcoin’s remarkable rally—surging from below $50,000 at the start of 2024 to touching a record of approximately $122,000 mid-2025—has captured attention beyond speculative circles.

US President Donald Trump’s embrace of cryptocurrency, combined with major institutional moves, has reshaped market perceptions. BlackRock’s entry into Bitcoin exchange-traded funds marked a watershed moment, while traditional financial powerhouses, including Franklin Templeton and JPMorgan Chase, have launched tokenized money market funds, bringing blockchain technology into conventional finance.

“What we are seeing with the 36+ cohort is a clear sign of crypto’s evolution as an asset class,” said Ashish Singhal, co-founder of CoinSwitch. “These investors typically prioritize long-term, value-led investments and enter only once trust and understanding are established.”

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Different strategies

The generational divide in crypto investing reveals distinctly different approaches to the asset class. Older investors, particularly those aged 36 and above, demonstrate a markedly conservative strategy, with 67% holding their crypto for over six months compared to just 33% of the 18-25 age group, according to Mudrex’s survey report.

This patient approach extends to their risk management, with 58% of older investors allocating less than 10% of their portfolio to crypto, viewing it as one component of a diversified investment strategy rather than a primary wealth-building vehicle, the survey found.

In contrast, younger investors display higher risk tolerance and shorter time horizons. The 18-25 cohort remains highly engaged in emerging narratives such as Layer-2 chains, memecoins, and NFT ecosystems, according to CoinDCX data. They’re more likely to trade frequently, responding to market momentum and short-term price movements.

Meanwhile, older demographics prioritise established blue-chip assets like Bitcoin and Ethereum, focusing on fundamental analysis and long-term value creation, the data shows.


Edited by Affirunisa Kankudti



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